Researched elastic bandages costs of major hospitals in Japan

Key benefits: The client gained a better understanding of the elastic bandages costs at major hospitals

Need

A global supplier wanted to benchmark its elastic bandages prices with other players in a key market.

Application: Strategic Planning

Geography: Japan

Approach

Conducted interviews with clinical physicians, hospital pharmacists, and hospital administrators in Japan.

Methods: Primary research and analysis

Solution

Established a build-up of various costs across interviewees and aggregated into total usage cost.