Strategic Analysis - Industry Analysis

Supply-chain analysis in the CIS region

Key benefits: Ability to make informed decision on restructuring supply-chain operations in the region

Need

A global consumer goods company facing strong competition from rival companies in the CIS region needed to reorganize their supply-chain and distribution models to remain competitive.

Application: Supply Chain Management

Geography: Russia, Ukraine, Kazakhstan, Belarus, Moldova, Uzbekistan, Azerbaijan, Kyrgyzstan, Armenia, Georgia, Tajikistan, Turkmenistan

Approach

GIA conducted expert interviews and analysis of import/export flows in 12 CIS countries to determine the supply-chain structures of competitors. These structures were benchmarked against the customer’s own supply-chain.

Methods: Primary and secondary research, supply-chain analysis

Solution

Using the SCOR+ model, the final report analyzed three key competitors in the region. The final report included side-by-side comparisons of each competitor’s strategy, benchmarking these against the client’s supply-chain.