Telecommunication, Technology & Media

Singapore - Brands battle on Facebook in Singapore

Source: Warc.com, 04 January 2012

At present, there are 2.6m Facebook members in Singapore, equivalent to 72.5% of the local online population. Some 51% of this audience is aged between 25-44 years old. On average, the typical user logs on to the social network 26.1 times a month, spending 10.1 minutes on the site per visit. Starbucks and BlackBerry are the foreign brands most effectively connecting with Facebook users in Singapore, but lag behind the Singapore Police Force in this area, a study has found.

"All the top ten Facebook pages in Singapore vary their content, and are more pre-disposed to posting photos and videos than just generic Status Updates," said Christel Quek, a social media strategist at Havas Media Singapore. "This is an important tip which brands in general – and I'm not talking just about brands in Singapore alone – need to remember."

Global - Global tech sales to surpass US$1 trillion in 2012 forecast

Source: Channel News Asia, 09 January 2012

Smartphones and tablet computers will help push worldwide consumer electronics spending over US$1 trillion this year but growth is sluggish compared to last year, according to industry analysts.

As demand slackens in the United States and Western Europe grapples with an economic crisis and wobbly euro emerging markets such as Brazil, China and India will increase their share of spending on consumer electronics, GfK and CEA said.Emerging economies are expected to account for 46 percent of global tech sales revenue in 2012, up from 37 percent in 2008, while developed economies will see their share fall to 54 percent from 63 percent over the same period.

China - First Intel-powered smartphone to debut in China

Source: Channel News Asia, 11 January 2012

US chip titan Intel on Tuesday announced it will move into the booming smartphone market with a China debut of a handset made by computer powerhouse Lenovo. The smartphone featured a rich 4.5-inch multi-touch screen and could stream video wirelessly to Lenovo televisions. The smartphones will run on the China Unicom network.

Intel has created a "reference device" to show off the prowess of its smartphone chip technology. Motorola Mobility, which is being bought by Google in a $12.5-billion deal, has allied with Intel to make an array of mobile devices based on Intel chips in coming years. Motorola's first Intel-based smartphone should in the hands of telecom carriers for validation by midyear, with handsets released to the market soon thereafter, according to company chief Sanjay Jha.

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