Asia: Greater China

"GIA’s findings have great relevance for our businesses. We will move faster in China than originally planned.”

E-Business Manager
PerkinElmer

Some notable clients:

BASF, B&Q, Corning, Intel, LexisNexis, Motorola, PerkinElmer, Unilever, Walt Disney

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60% of executives in Asia worry about making poor decisions based on inaccurate or incomplete information*. GIA's Best Practice Benchmarking Workshops are a unique and confidential platform for exchanging ideas and learning with other experienced market intelligence and CI professionals to help your intelligence operation reach the next level. Join ABB, Cisco, Philips and over 30 other companies who are already putting the knowledge gained into practice! More information

*Source: 2009 Global Market Intelligence Survey

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Benefit from our Greater China experience
More than 60% of strategy leaders from some of the world's most successful international companies in Asia surveyed by GIA in February 2009 named China as the one market expected to perform better than others in the region. To be successful and profitable in China requires understanding of the potential, risks and opportunities not only of the country as a whole, but about each of its 32 provinces, autonomous regions and municipalities. Some China insiders even argue that any of its 600-plus cities you are planning to target require separate research and analysis.

China has seen unprecedented levels of growth and development since it started on its market-led economic development path in 1978. By 2010, gross domestic product is expected to exceed RMB26 trillion (US$3.2 trillion), with per capita GDP of RMB19,000 (US$2,500).

Taiwan remains a global strong technology leader with home-grown brands emerging onto the world stage, and Hong Kong continues to play a key supply chain hub role in Greater China and Asia regional business, as well as carving itself a niche as a global financial and business services centre.

Foreign investment has been flooding into the Chinese mainland unabated in recent years, with multinationals from around the globe all wanting to gain a foothold in the 'world's factory' and a nation of 1.3 billion potential consumers. Domestic consumption is now rising even more rapidly in importance as export demand falters amid global economic uncertainty. Increasingly, Chinese industry leaders are challenging international players' positions on their own merit as the economy becomes more developed. This striking advancement has taken no more than one decade or so. Local companies have home advantage in the domestic market, and they are now also seeing success on the world stage.

Access our network of experts
Contact GIA and gain reliable insights and advice through our network of local experts. With offices in Shanghai and Hong Kong, and a network of over 100 industry consultants on the ground, GIA's Greater China team provides you with the clarity on local markets that you need to succeed.

Understand, compete and grow in Greater China
Gain an understanding of how businesses work at the national and local levels, the issues that concern you as well as the growth opportunities. As your strategic market intelligence and advisory partner, we can help:

Monitor new market players and profile local players
Size, segment and forecast addressable market demand to understand the nature and extent of the opportunity
Explore consumer and B2B customer behavior and perceptions, especially in less-known second and third tier cities
Develop market entry strategy based on logical prioritization of target locations, segments and products/services
Identify and evaluate acquisition targets to help you penetrate competitive local markets
Understand and apply supply chain best practices to circumvent local infrastructural and cultural hurdles
Provide a highly functional and integrated intelligence software as your window to the competitive environment, customized for your business architecture
Deliver training, consultation and advisory services that help you take your intelligence operations to the next level