"Thank you for the professionally conducted research of the Russian market of diesel-generator sets and stationary diesel engines. The data you presented confirmed that the strategy we had selected was the right one and allowed us to correct it as regards the segmentation of the markets!"

Head of representative office
Volvo Penta International


Some notable clients:

European Bank for Reconstruction & Development (EBRD), Halcyon Advisors, JFC Group (Joint Fruit Company), Norilsk Nickel, OMZ Group (United machinery plants), Renova Group of companies, Silvinit, Siberian Coal Energy Company (SUEK), Volvo Penta, Volvo Truck



Benefit from our experience in Russia & CIS

Russia has become a very attractive market for investors of late. Demand growth is estimated at 10% to 20%, while consumption levels range from 1.5 to 6 times more than that of other BRIC countries. With relative political stability, its economic growth is unstoppable. Many CIS countries - which Armenia, Azerbaijan, Belarus, Kazakhstan, Moldova, Tajikistan, Turkmenistan, Ukraine and Uzbekistan are collectively known as - show favourable growth rates as well.

Despite a few interruptions to growth in 2009 because of the economic crisis, the Russian market has great potential for new players for various reasons. For example;

  • Consumption levels of core products is still several times lower than that in the US and Europe.

  • The concentration of market players in a majority of industries is low. For instance, only 12 of Russia's top retail chains occupy 7% to 8% of the entire market.

  • The economic crisis has weakened key market leaders in a number of industries, which in turn has created advantageous conditions for buyers in M&A deals


Like other developing economies however, analysis of the Russian and CIS markets requires local expertise to overcome inherent challenges, such as:

  • A lack of structure and transparency in most industries

  • Unreliable statistics, with the high number of illegal imports and exports as well as the illegal schemes used by many companies to avoid tax

  • Non-market factors such as corruption, monopolies interests, etc.



Access our network of experts
Contact GIA and gain reliable insights and advice through our network of local experts. With our offices in Moscow and Saint-Petersburg, we conduct strategic market intelligence and advisory services in Russia and CIS.


Understand, compete and grow in Russia & CIS
As your strategic market intelligence and advisory partner, we can provide:

  • Analysis of market opportunities and competitive situations, comparative analysis and prioritization of CIS countries, development of entry strategy

  • Identifying target segments and study of such key questions as, proper market positioning, distribution channels, pricing policy

  • Search for M&A targets, organization and support of preliminary negotiations, independent assessment of market position and market strategy of takeover targets

  • Elaboration of business-plan of local production or operations that can be used for negotiations with local authorities, potential partners and investors

  • Benchmarking against key competitors to stay one step ahead and compete more effectively

  • Express analysis of market specific, demand forecast, key players in your industry, product and regional segments by means of series of in-depth interviews with experts and “smart” analysis of secondary information

  • Provide a highly functional and integrated intelligence software as your window to the competitive environment, customized for your business architecture

  • Deliver training, consultation and advisory services that help you take your intelligence operations to the next level

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