Telecommunication, Technology & Media

“The business insights and pragmatic recommendations GIA provided on Asian markets were excellent.”

Managing Director,
Asia Headquarters,
Shure

Some notable clients

British Telecom, IBM, De Telefoongids & Gouden Gids, DNA, Electronic Arts, Fujitsu Services, Intel, LexisNexis, Liteonmobile, Online Breedband, Qualcomm, Reed Elsevier, Salomaa, Samsung, Shure, Star Group, Tilastokeskus, VTI Technologies, Walt Disney, Wavecom

Home › Industries

We understand your business
The telecommunication, technology and media industries are experiencing new challenges and opportunities. Telecom equipment and services, consumer electronics, software and IT services, mobility solutions, and also broadcasting and digital media, are being powered by evolving technologies and rapidly changing consumer behaviors.

How can multi-play telcos transform into multimedia service providers and stay profitable? How are IT providers addressing customers’ increasing security and privacy concerns? What is the future of open-source applications, cloud computing or machine-to-machine communication? What is the most profitable content across advertising or subscription revenue driven markets? How can media companies and device manufacturers make the most out of social networking?

Access our network of experts
Contact GIA and gain reliable insights and advice through our consultant network in over 100 countries, which includes amongst others, senior engineers at high-tech companies, business development directors at media companies, production and gaming professionals, advertising executives focused on mobile marketing and online media, marketing innovators at consumer electronics companies, and senior representatives of telecom operators and regulatory bodies.

Understand, compete and grow in international markets
As your strategic market intelligence and advisory partner, we can help:

Monitor and benchmark local and international competitors’ success and identify how they can be replicated Identify customers’ needs for innovation and translate them into specific product offering
Identify, evaluate and recommend potential acquisition targets e.g. IT services, gaming content producers, online marketers, system integrators, etc.
Identify and profile customer segments, and understand consumer, enterprise and SME perceptions, motivations, unmet needs, and market potential
Benchmark new products and services worldwide, and test innovation concepts for local markets
Prioritize most attractive product/service segment given future addressable demand and competitive dynamics
Recommend optimum distribution model and partners to secure growth
Provide a highly functional and integrated intelligence software as your window to the competitive environment, customized for your business architecture
Deliver training, consultation and advisory services that help you take your intelligence operations to the next level