"With GIA’s solution, people get specified information they find useful and are interested in. This is definitely one of the most important advantages in the current business world with overwhelming amount of information available all over."

Business Intelligence Manager
Fortum

Some notable clients:

Dynea, MAG, MedImmune, Principal Financial Group

Gain an edge by employing world class intelligence throughout the product development life cycle

Could your R&D be supported with better intelligence? Do you wish to prioritize which ideas and innovations to pursue further based on intelligence? Do you need support in integrating intelligence with the product development cycle?

Contact GIA for consultative support in generating and utilizing world-class Market Intelligence along the product life cycle process:

Idea phase - Generating and screening ideas

Concept phase - Developing ideas into products, services and solutions that have market potential

Development phase - Understanding the market potential, competitors’ product pipeline and responses to the innovation, identifying sales channels, addressing IPR-related issues 

Launch phase - Understanding the impact of different pricing alternatives and the competitive response to the final launch plan

Post-launch phase - Understanding developments of market size and share, competitive response to product portfolio decisions, win/loss analysis of sales bids, IPR analysis

Download our White Papers on:
> Market Intelligence for Innovation & Product Life-Cycle - Case Examples
> Market Intelligence for Innovation and Product Life Cycle Management
> Creativity, Curiosity & Involvement: Missing Factors Needed for Creative Intelligence Analysis

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