• November 17, 2006 GCC Business Center in Dubai Joins the Global Intelligence Alliance
• October 25, 2006 GIA End User Survey: Systematic Market Monitoring Saves 1,000+ Hours of Decision-Makers’ Time Every Month
• September 13, 2006 Global Intelligence Alliance Participates in The 6th Annual Pharma/Biotech Conference As Part Of its East Coast US Expansion Strategy
• March 16, 2006 Intelligence Plaza Selected by Principal Financial Group

INTELLIGENCE PLAZA SELECTED BY PRINCIPAL FINANCIAL GROUP
Industry Leading Competitive Intelligence Solution Continues Global Dominance

Global Intelligence Alliance announced it has successfully implemented its software solution, the Intelligence Plaza™ for the Principal Financial Group®. The Principal Financial Group is a leading global financial institution offering businesses, individuals and institutional clients a wide range of financial products and services.

The Intelligence Plaza™, also available as a hosted solution, is GIA’s newest software tool and is the most advanced competitive and market intelligence software on the market today. It delivers unparalleled benefits to its clients in the areas of competitive intelligence (CI) gathering, process automation, ease-of-use and scalability. The Intelligence Plaza™ offers a broad range of sophisticated functionalities developed to respond to the information management needs of CI networks in global operations.

“We selected GIA’s solution after a comprehensive analysis of competitive intelligence products available in the field today,” said Roger Brown, director of Global Research and Business Intelligence for the Principal Financial Group. “We were looking for a product to not only meet the needs of the organization today, but one that would be able to grow with us as we expand our offerings and our worldwide customer base.”

The software solution, coupled with content from a wide variety of business information sources, serves as the core of the enterprise-wide intelligence operation of the Principal Financial Group, allowing the organization to keep current and act on critical market developments.
The strengths of the Intelligence Plaza™ are:

• Cost effectiveness - The solution delivers time savings via automated and personalized information flows. It also facilitates improved access for users of internal and external business information, and supports collaboration across the intelligence network.

• Proven functionality -All features of Novintel’s Viva Intelligence Plaza have been thoroughly tested, and thousands of CI professionals and decision makers use the solution across the Novintel’s expanding client base.

• Rapid implementation – Novintel’s Viva Intelligence Plaza™ is tailored to match the specific needs of each client organization. A typical implementation project takes a few months, requiring only minor time and resource investments by the client

• Continuous development – Novintel’s Viva Intelligence Plaza is being continuously developed based on the experiences of Novintel’s clients worldwide. This ensures the Viva Intelligence Plaza continues responding to the organizations’ needs in supporting world-class intelligence operations with equally high quality competitive intelligence tools.

About the Principal Financial Group
The Principal Financial Group® (The Principal ®)  is a leader in offering businesses, individuals and institutional clients a wide range of financial products and services, including retirement and investment services, life and health insurance, and banking through its diverse family of financial services companies. A member of the Fortune 500, the Principal Financial Group has $195.2 billion in assets under management2 and serves some 15.6 million customers worldwide from offices in Asia, Australia, Europe, Latin America and the United States. Principal Financial Group, Inc. is traded on the New York Stock Exchange under the ticker symbol PFG. For more information, visit www.principal.com.