• November 26, 2007 Global Intelligence Alliance Group’s End User Survey Highlights the Benefits of Systematizing Corporate Market Intelligence Activities
• November 13, 2007 Global Intelligence Alliance Launches New White Paper on Market Intelligence for Innovation and Product Life Cycle Management
• October 23, 2007 Global Intelligence Alliance Expands in Germany
• October 1, 2007 Global Intelligence Alliance Rapidly Expands - New Business Model in Market Intelligence Gains Ground
• August 28, 2007 MAG Industrial Automation Systems Chooses the Intelligence Desk™ Service to Improve Competitive Advantage
• May 22, 2007 Global Intelligence Alliance Releases 2007 Study on Market Intelligence in Large Companies
• April 5, 2007 Taking Market Monitoring Beyond News Processing
• April 2, 2007 Global Intelligence Alliance Publishes New White Paper on Linking Market Intelligence with Strategy & Planning Process
• February 1, 2007 Global Intelligence Alliance Launches New Offering Highlighting the Linkage Between Market Intelligence and Strategic Planning
• January 23, 2007 KONE Adopts the Intelligence Desk™ service for Enhanced Market Intelligence
• January 11, 2007 Henkel Corporation Selects the Intelligence Desk™ Service to Provide Intelligence To Their Global Sales, Marketing and Business Development Personnel

Henkel Corporation Selects the Intelligence Desk™ Service to Provide Intelligence To Their Global Sales, Marketing and Business Development Personnel

Global Intelligence Alliance announces that the Electronics Group of Henkel Corporation (NYSE, FTSE, DAX: HEN.ETR), the world’s leading supplier of industrial and engineering adhesives, sealants and surface treatments, has selected and implemented the Intelligence Desk™ market monitoring service to support their global strategic sales & marketing intelligence needs.

The GIA is providing Henkel sales & marketing personnel on four continents with customized market monitoring designed to provide highly relevant sales, marketing and business development intelligence. The Intelligence Desk™ is also being used to store internal Henkel marketing and business development analysis documents.

“Henkel selected the Intelligence Desk™ because it solves the “information overload” problem facing time-stressed, busy sales and marketing executives in our global organization. This unique service provides customized market monitoring via an advanced software platform to deliver personalized intelligence feeds to each end user,” says Doug Dixon, Global Marketing Manager. “I have very strong confidence in the GIA’s dedicated Henkel analyst team that filters a global information source portfolio to focus only on relevant developments in our markets. The resulting high “signal to noise” ratio” ensures that the right intelligence finds its way to the right decision maker at the right time.”

About Henkel
Henkel, a Fortune Global 500 company, operates in three strategic business areas - Home Care, Personal Care, and Adhesives, Sealants and Surface Treatment. In fiscal 2005, Henkel generated sales of 11.974 billion euros. More than 50,000 employees work for Henkel worldwide. Customers in 125 countries around the world trust in brands and technologies from Henkel.