• November 26, 2007 Global Intelligence Alliance Group’s End User Survey Highlights the Benefits of Systematizing Corporate Market Intelligence Activities
• November 13, 2007 Global Intelligence Alliance Launches New White Paper on Market Intelligence for Innovation and Product Life Cycle Management
• October 23, 2007 Global Intelligence Alliance Expands in Germany
• October 1, 2007 Global Intelligence Alliance Rapidly Expands - New Business Model in Market Intelligence Gains Ground
• August 28, 2007 MAG Industrial Automation Systems Chooses the Intelligence Desk™ Service to Improve Competitive Advantage
• May 22, 2007 Global Intelligence Alliance Releases 2007 Study on Market Intelligence in Large Companies
• April 5, 2007 Taking Market Monitoring Beyond News Processing
• April 2, 2007 Global Intelligence Alliance Publishes New White Paper on Linking Market Intelligence with Strategy & Planning Process
• February 1, 2007 Global Intelligence Alliance Launches New Offering Highlighting the Linkage Between Market Intelligence and Strategic Planning
• January 23, 2007 KONE Adopts the Intelligence Desk™ service for Enhanced Market Intelligence
• January 11, 2007 Henkel Corporation Selects the Intelligence Desk™ Service to Provide Intelligence To Their Global Sales, Marketing and Business Development Personnel

Global Intelligence Alliance Group’s End User Survey Highlights the Benefits of Systematizing Corporate Market Intelligence Activities

Global Intelligence Alliance Group, a global leader in customized Market Intelligence services and solutions, announces the results of its yearly customer end user satisfaction survey. Market Intelligence end users in customer companies in Europe and North America were asked for feedback regarding the content services and software provided by the GIA Group. A total of 2,625 end users responded to the survey.

Continuous market monitoring through a dedicated MI tool keep people on top of market developments and simplifies the search for business information
In line with the results of the similar survey conducted in October 2006, the end users were generally satisfied with the quality of the GIA Group’s service, and felt that the continuous market monitoring service was very valuable for them in staying on top of relevant market developments in their own business environment. It was also expressed that the Intelligence Plaza™ software was a convenient tool to use, and that the essence of market signals was well presented.

Time savings and increasing support to decision-making
As many as 83% of the 2,625 respondents agreed that they do save time every week through the systematized storage and delivery of Market Intelligence, sending a strong signal that well organized MI increases productivity. Also, systematized Market Intelligence is increasingly often viewed as a concrete support to decision-making, as companies concentrate the delivery of internal and external research reports into one software tool. The practice seems to gain support of gradually linking these reports more tightly to decision-making processes in strategic planning, sales, marketing, and product management. An increasing ROI on Market Intelligence investments should therefore be expected in a lot of companies, going forward.

Additional information:
Visit the Global Intelligence Alliance website at www.globalintelligence.com, or send email to info@globalintelligence.com. 

About Global Intelligence Alliance
Global Intelligence Alliance is a worldwide network of companies specializing in customized Market Intelligence. Leveraging its global reach, Global Intelligence Alliance provides international organizations with a single source for customized market monitoring, localized business research, the Intelligence Plaza™ software, and intelligence workshops. The Global Intelligence Alliance network consists of fully owned local subsidiaries and independent Member and Research Partner companies.