• July 24, 2008 GIA White Paper 3/2008 Features Case Examples on Market Intelligence for Sales and Marketing
• June 05, 2008 UK Results of the Global Market Intelligence Survey 2008 Suggest Increases in MI Investments
• May 7, 2008 Global Intelligence Alliance Releases Global Market Intelligence Survey 2008, the Most Extensive MI Study Conducted To Date
• April 14, 2008 American Automobile Association Chooses Global Intelligence Alliance as Market Intelligence Software Partner
• April 14, 2008 Growing Demand for International Market Intelligence among U.S. Companies to Support Market Entry and Expansion
• March 25, 2008 Global Intelligence Alliance Expands in the Netherlands
• March 18, 2008 World-Class Market Intelligence Practices Presented in New York at the Global Intelligence Alliance Customer Seminar
• March 12, 2008 Global Intelligence Alliance and Toronto Region Research Alliance Start Collaboration to Attract Investment in Ontario
• February 29, 2008 GatewayBaltic Joins the Global Intelligence Alliance Network
• January 24, 2008 Strategic Intelligence Processes at Five Large Companies Featured in GIA White Paper 1/2008 on MI for Strategic Planning

World-Class Market Intelligence Practices Presented in New York at the Global Intelligence Alliance Customer Seminar

New York Marriott Marquis – Times Square, New York City

Global Intelligence Alliance, a world-wide leader in customized Market Intelligence services and solutions (MI), successfully hosted a customer seminar in its expanding New York metro market territory on March 6th, featuring world-class market intelligence cases and practices.

Victor Knip, Director at Global Intelligence Alliance, US, comments: “There is clearly a need for case-based MI/BI seminars like this in the East Coast market. The feedback we received really emphasizes the importance of seeing in practice, how other companies actually develop high-impact MI functions to support global strategy, starting from understanding the strategic need, all the way to building tools and deliverables that serve daily business and decision-making”.

Knip continues: ”It became evident that truly successful international companies need a 360 degree, global market monitoring function to make sure they have all the required current awareness at hand in all markets. Also, frequent analytical MI deliverables are needed to support functional areas and top management. Finally, companies will need to partner with a service provider that truly understands the customer specific needs and is capable of providing world-wide market analysis support and necessary tools.”

The first-in-series event in New York City was structured around selected corporate presentations as well as discussion facilitated by Global Intelligence Alliance. Audience mainly consisted of market intelligence practitioners as well as business development, strategy and marketing directors.

Noam Sahbti, Director of Business Intelligence at MAG-Industrial Automation Systems, one of the case companies presented, highlights the benefits of systematic market monitoring and internal knowledge sharing: “The system allows our people to collaborate and share their knowledge world-wide. The GIA’s role is to deliver regular insights on our business environment and help us save time in gathering and analyzing information”.

Sahbti continues: “We needed a partner with global reach and the GIA was the only company able to provide both the international analyst service and software as a customized solution. We also wanted to partner with a vendor that has a proven track-record in implementing intelligence programs rapidly to gain the expected business benefits. Also, what we find very important in a true intelligence partnership is the role of your assigned business analyst at the vendor’s end. The analyst soon becomes a significant part of your team”.

The next opportunity to see Global Intelligence Alliance and MAG Industrial Automation Systems co-present best practices in Market Intelligence will be in San Diego, CA on April 17th, at the 2008 Society of Competitive Intelligence Professionals  (SCIP) International Annual Conference.

For further information, please contact:

Victor Knip, Director Global Intelligence Alliance USA
Tel. +1 347 237-1203

About Global Intelligence Alliance
Global Intelligence Alliance (GIA) provides clients with a single source for customized Market Intelligence services: market monitoring, business research projects, the Intelligence Plaza™ software, consulting and training. Through its full-range service offering, GIA helps customers set up and conduct Market Intelligence activities that serve both strategic and operative decision-making. The GIA network consists of GIA Group companies and independent Member and Research Partner organizations that operate in more than 100 countries.