"GIA was able to develop actionable strategies for us to move forward in India and South East Asia."

Manager
Asia Pacific Consumer Insights
B&Q

Strategic Analysis

Strategic Analysis by GIA provides analytical insight and advisory, enabling you to compete more effectively and grow into new opportunities

Understand, compete and grow in international markets
Work with a partner that understands your business and has a track record of delivering strategic, timely and valuable market insights and advice in more than 100 countries. Whether you are seeking clarity on your competitive position, strategic initiatives, M&A partners or new markets, GIA will tap into its global network of over 1,000 domain experts to tailor a team that best suits your strategic analysis needs.

Extend your resources
When you lack resources, skills or third-party objectivity, we fill the gap for you. Sometimes you need access to local information, an experienced second opinion or a neutral analysis. GIA has local experts in more than 100 countries and experienced analysts in ten offices worldwide.

Receive practical advice
Our consultants bring you practical rather than simply academic expertise in their industries and home markets. We serve 11 industry groups, applying knowledge from one to another so you benefit directly from the best practices we identify in other sectors. Market and competitive intelligence underlies all our recommendations, which are delivered along with evidence you can dissect and discuss. You can also derive tangible business benefits from our functional expertise, through the application of effective and strategic market intelligence.

Challenge preconceived ideas
Benefit from our neutral point of view. It's easy to accept the conventional wisdom about your company's markets and competitors. We help you avoid this potential pitfall, providing a third-party view on your in-house knowledge then adding our own market intelligence research findings to arrive at a truly objective analysis.

Shared commitment to excellence
GIA's Research and Analysis Quality System is a set of shared global standards and practices that ensures uniformly high quality research and analysis and legal and ethical standards worldwide, even in complex multi-country projects.

As your strategic market intelligence and advisory partner, we can help you with: