"GIA's workshop quality went beyond the realm of most workshop environments, with value-added follow up both prior and after the event.  The assembled quality of participants added to the events, all embracing the opportunity to share without impacting relative conflicts of interest.  GIA created an environment to ensure that I was able to action many of the insights - taking the 'so what?' from the benchmarking exercise to action the 'what's next?'."

Business Market Intelligence Manager
Marketing Services, Insight & Planning
Orange


 

 


GIA workshops comprises a suite of training, consultation and advisory services that help you take your intelligence operations to the next level

Interactive, practical, based on real business cases
Gain greater exposure to world-class market intelligence processes and systems with GIA's extensive pool of industry, geographical, functional and market intelligence expertise. Regardless of whether processes, technology, content or people are the focus in each Intelligence Workshop, the ultimate goal is to bring your entire Market intelligence operation to the next level. We consolidate our knowledge of best practices from around the world into practical workshop sessions that can be held over a few hours or a few days, depending on your objectives.

Designed to ensure concrete and sustainable results that are easily implemented
What sets GIA's Workshops apart from run-of-the-mill corporate training programs? We design our workshops to ensure concrete and sustainable results that are easily implemented:

  • Preparation: Customized for every client, every time, with fact packs, trend analysis, interviews and surveys conducted prior to the workshops as requested
  • Execution: Training in the full range of intelligence processes, with over 100 benchmarking case studies to draw upon

  • Post-workshop follow-up: Workshop slides, analysis templates, workshop reports and web link listings made available to take the 'so what?' from the workshop exercise to action the 'what's next?'


Choose from different modules, according to your objectives

Enhance Your Internal Intelligence Operations

  • Process Planning: Learn how to improve the productivity and value of your in-house intelligence capabilities and develop a comprehensive process plan
  • Needs Analysis: Be guided on how to scope out your strategic, tactical and operational intelligence needs and create an renewed list of priorities that will enhance your operational efficiency

  • Portfolio Planning: Receive guidance on how to develop internal intelligence services that will add value to your organization's current and future needs

  • Best Practice Benchmarking: Join a close circle of peers from other industries for four sessions of knowledge sharing on intelligence topics shortlisted by your group

Conduct Analysis & Strategic Business Planning With Experts

  • Scenario Analysis: Develop long or medium term scenarios regarding your industry, macro environment or competitive issues, with the help of industry, geographical or functional experts
  • War Gaming: Join an interactive workshop that will help give you a better understanding of your competitive landscape and strategic challenges
  • Analysis 360: Work through practical cases that will help you to take a deep look at your macro,industry, company and competitor environment
  • Blue Ocean Strategy Analysis: Utilize the BOS method with the input of industry, geographical or functional experts to identify new business opportunities


Fine-tune Your Intelligence Skills

  • Future Oriented Analysis Methods: Hone your skills in analyzing macro issues as well as industry and competitive issues through war gaming, scenario analysis, trend analysis and forecasting

  • Industry Analysis: Hone your skills in basic analytical methods such as Porter's Five Forces, industry group and industry network analysis, BOS analysis etc.

  • Company & Competitor Analysis: Learn more about methods such as Four Corner analysis, SWOT, VRIO, company profiling, benchmarking and positioning analysis




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